Privacy policy

01

Controller of personal data

The controller of your personal data is:

02

Data Protection Officer

The controller has appointed a Data Protection Officer.

Contact with the Officer: lovro@primaveraparfum.pl

03

Legal bases for the processing of data

Personal data is processed in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council (GDPR).

The bases for the processing of data:

Article 6(1)(b) GDPR - performance of the sales contract
Article 6(1)(c) GDPR - legal obligations (e.g. accounting obligations)
Article 6(1)(f) GDPR - the legitimate interest of the controller (e.g. the pursuit of claims, direct marketing)
Article 6(1)(a) GDPR - the user's consent (e.g. marketing)

04

Scope of the data collected

Depending on how the lov.ro shop is used, we may process the following data:

Data provided by the user - first name and surname, e-mail address, telephone number, delivery address, billing address, company details (if applicable).

Data connected with the order - order history, method of payment, transaction details, delivery information.

Data collected automatically - IP address, browser type, operating system, device information, date and time of the visit, subpages visited.

05

Purposes of the processing of data

Personal data may be processed for the purpose of: fulfilling orders in the lov.ro shop, servicing the user account, processing payments and delivery, handling complaints and returns, contacting the customer, conducting marketing activities, conducting statistical analyses, ensuring the security of the website, pursuing claims and fulfilling obligations arising from provisions of law.

06

Shop platform

The lov.ro online shop operates on the basis of the Shopify platform, provided by Shopify Inc.

Shopify provides the technical infrastructure enabling online sales to be conducted and orders to be handled. Personal data may be processed by Shopify to the extent necessary to operate the shop and to fulfil orders.

07

Recipients of the data

Your personal data may be transferred to entities cooperating with the controller, in particular: payment operators, courier and logistics companies, providers of IT and hosting services, providers of marketing and analytical tools, providers of the Shopify sales platform, law firms and accounting firms.

Data may be transferred solely to the extent necessary for the provision of the services.

08

Payment operators

Where a payment is made, data may be transferred to payment operators.

Data is transferred to the extent necessary to process the payment. As part of the processing of the payment, data may be processed by entities cooperating with Shopify to the extent necessary to handle the transaction.

09

Analytical and marketing tools

The lov.ro website may use analytical and marketing tools such as: Google Analytics, Google Ads, Meta Pixel (Facebook / Instagram), TikTok Pixel.

These tools make it possible to analyse traffic on the website and to conduct marketing activities.

10

Transfer of data outside the EEA

In connection with the use of the services of technology providers (e.g. Google, Meta, TikTok, Shopify), data may be transferred outside the European Economic Area. In such cases the transfer takes place in accordance with the GDPR and with the application of appropriate legal safeguards, such as standard contractual clauses.

11

Data retention period

Personal data is stored for the period necessary to achieve the purpose of the processing.

12

Rights of the user

You also have the right to lodge a complaint with the supervisory authority:

13

Profiling

The controller may apply profiling for marketing purposes, consisting in the analysis of the user's behaviour on the website and of their purchase history.

Profiling serves to match offers and marketing content to the user's preferences.

14

Cookies

The lov.ro website uses cookies, that is small text files saved on the user's device. Cookies are used for the purpose of: ensuring the correct operation of the website, remembering the user's preferences, keeping statistics and conducting marketing activities.

15

Types of cookies

The following types of cookies may be used on the website:

Necessary cookies - they enable the website to function.
Analytical cookies - they enable traffic to be analysed.
Functional cookies - they remember the user's settings.
Marketing cookies - they enable advertisements matched to the user to be displayed.

16

Managing cookies

The user may manage cookies through: the settings of the web browser and the settings of the cookie banner available on the website.

Restricting the use of cookies may affect certain functionalities of the website.

17

Data security

The controller applies appropriate technical and organisational measures ensuring the protection of personal data. Communication between the user and the server is secured with the SSL protocol.

18

Changes to the privacy policy

The controller may introduce changes to this privacy policy. The current version of the document is published on the website of the lov.ro shop.